Farming offers an easy to use interface for Real Estate Agents to send postcard campaigns to neighborhoods they operate in. We automatically pull images of your listing & categorize and choose the best ones using AI. We then offer the ability to send your campaign to a custom list you upload, EDDM mail routes or use our Smart Targeting feature that algorithmically pulls addresses that have the highest likelihood of converting from your mail campaign.
Our smart targeting system is a way for you to send postcards to prospects in your farm that have the highest likelihood of selling their existing home or buying a new home. Using artificial intelligence across multiple data sources, we are able to identify prospects in your area that are more likely to become your client & we automatically pull addresses in the neighborhood of your listing.
Yes we do! If you prefer not to use Smart Targeting or a custom mailing list upload, select EDDM as the mailing list source and we will mail to the USPS carrier route that the property address is in. On average, this is about 500 homes.